Working with a REALTOR® who understands how to market your home is one of the key advantages of working with a real estate professional. Outlined below are only some of the tools that will be implemented to professionally market your home:
Professional Measurements and 2D and / or 3D Floor Plans
Arrangements for professional third party measurements will be made which will assist in the creation of computerized floor plans to aid potential buyer’s in their visualization of the home’s layout, while also providing an accurate and legal representation of your property.
Professional Photography and / or Video
The process of purchasing a home is an extremely visual one and we understand just how important it is to properly present your property to potential buyers.
Each listing will receive a full colour, multi-picture tour, with quality pictures which will be uploaded onto all public MLS sites, RE/MAX sites, as well as our own personal websites. Suitable listings will also receive cinematic like videos including aerial footage from some of the most innovative and experienced videographers in the business.
These elegant visuals illustrate the finest features of your property, enticing prospective home buyer’s and leaving your property top of mind in their search.
Custom Property Brochures
Home buyers receive, and must sort through an abundance of information in their search for a new home, so providing them a professional, and effective brochure that separates your home from the crowd is paramount.
These minimum four page, high quality, full color, magazine like brochures will contain professional photos, professional floor plans, and detailed information about your home and neighborhood which will be distributed at Open Houses and other appropriate forums such as local bank branches etc.
Comprehensive Online Strategy with Fully Responsive Mobile and Web Presence
Approx. 90% of buyer’s start their property search online, so it is crucial that your home be marketed in such a way that it receives maximum market exposure and is shown in a light to separate it from competing properties. These are only some of the high profile websites that your property will be featured on:
– Thousands of other real estate websites through our MLS® Reciprocity (IDX) Integration agreement with the Real Estate Board of Greater Vancouver.
– Unique, and Property Specific Websites are also created for qualified properties
Social Media has also become an extremely useful, and relevant tool in marketing homes in today’s marketplace. We will utilize these powerful instruments by artfully sharing your property on multiple Social Media platforms including Facebook, Instagram, LinkedIn, Twitter, Google+, Pinterest, and YouTube in order to gain maximum exposure to this very influential audience of intenders in today’s real estate market.
Exclusive Agent’s Opens, and with your permission public Open Houses Hosted by Us Personally
Each new listing is emailed and distributed to our extensive database and network of the cities foremost Real Estate brokerages and leading agents. These listings are also promoted within our own RE/MAX Metro Vancouver Properties groups eight offices and our over 600 associates and in turn their qualified buyers. Our RE/MAX Metro Vancouver Properties Group is the #1 RE/MAX Sales Group Worldwide, so with this distribution you can be sure that your property is receiving maximum exposure.
An Exclusive Agent’s Open will be held during the first week of the listing to promote your home to local agents and allow them to preview it for their potential Buyers, and with your approval, public Open Houses will be hosted (by us personally), at regular intervals during the listing period.
Even though most new home searches are now started on line, there are some buyer’s that still search by way of more traditional print media advertising, so in order to ensure that we are maximizing exposure and also capturing that audience print media will be incorporated into your homes marketing plan.
Depending on the characteristics of your home a property specific print media marketing plan will be put in place to suit your home, ranging from local newspapers, magazines, and neighborhood mail outs, to international print media.
Home Staging and Design
Home owner’s universally look to achieve the highest price for their property in as little time as possible. Home staging helps achieve these goals. Studies have shown that staged homes sell significantly faster, and typically earn a substantial return on that investment.
Staging a home separates it from the majority of competing properties by assisting buyer’s with visualizing the home’s true potential, creating an environment that allows them to imagine themselves living there. Our team of staging and design experts understand the differences in market conditions, neighborhoods, and property types taking into account current trends and the preferences of your target market of buyers.